RIM (Research In Motion), the company behind the amazing BlackBerry Mobile Devices, today announced that the BlackBerry App World is now available for users in India.

BlackBerry App World, the official app store for BlackBerry smartphones lets BlackBerry users easily discover and download a wide range of free applications directly onto their handset including applications specifically built for the Indian market.

BlackBerry App World can be conveniently accessed over both Wi-Fi and cellular networks. BlackBerry App World has also been designed to automatically present the relevant applications based on the BlackBerry model of the user.

Main Features of BlackBerry App World are:

• Front Page Carousel – BlackBerry App World showcases several applications on its front page carousel, making it easy for users to browse through a select number of featured applications. Featured applications vary from time to time, helping users discover new applications for practically every aspect of life.
• Top Downloads – The “Top Downloads” area on BlackBerry App World lists applications that are the most downloaded.
• Categories – BlackBerry App World features a variety of application categories. Categories include games, entertainment, IM and social networking, news, weather, productivity and more.
• Search/Filter – BlackBerry App World includes a keyword search with filtering capabilities.
• Reviews – Applications on BlackBerry App World can be reviewed by users and those reviews are reflected in star ratings. Users can easily access and read reviews, see screenshots and read a description of each application before they download it.
• Recommend – BlackBerry App World users can recommend applications to other people through email, PIN, SMS message or BlackBerry® Messenger.
• Application Storage – BlackBerry App World includes a folder called My World, which keeps track of applications the user has downloaded. It is a personal storage space that allows users to uninstall and re-install applications.
• Application Archiving: users can archive applications to a microSD card or built-in storage memory on their BlackBerry smartphone.
• Update Notifications: Users are notified of updates to applications they’ve downloaded on BlackBerry App World.

Users can download BlackBerry App World onto their BlackBerry smartphone by visiting www.blackberry.com/appworld or mobile.blackberry.com on their handset’s default browser.

Note: BlackBerry App World supports BlackBerry smartphones that include a trackball, touch-sensitive trackpad or touch-screen running BlackBerry OS version 4.2 or higher. And to access BlackBerry App Store, users will require an active BlackBerry data service plan with Internet Access.